Dear Developers, Don’t Hardcode Copyright Years
Keeping your website current is extremely important when your goal is increasing return traffic. One easy place to make your website look current is in the copyright text at the bottom of the page. This is a rather obvious and easy thing to do, but some sites have overlooked their copyright year.
Offender 1: Google Analytics
Offender 2: Cedant Web Hosting
Offender 3: VH1
Offender 4: Kraft Foods
Offender 5: MooTools
Offender 6: Manning Publications
Offender 7: Prototype JS
Offender 8: Rock Band
The moral of the story? Don't hardcode your site's copyright year unless you must legally keep a specific year.
San Francisco, CA · January 20-22
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