Changing domains was a big decision. My biggest concern was being able to keep my user, RSS feed, and search engine traffic. Luckily, the power of the .htaccess file allowed me to do so:
Options +FollowSymLinks RewriteEngine on RewriteRule (.*) http://yournewdomain.com/$1 [R=301,L]
The above .htaccess file code, placed on the old domain, redirects the user to the same URL on the different domain.
Quick, easy, and functional.
It's no secret that Facebook has become a major traffic driver for all types of websites. Nowadays even large corporations steer consumers toward their Facebook pages instead of the corporate websites directly. And of course there are Facebook "Like" and "Recommend" widgets on every website. One...
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One technique I'm seeing more and more these days (CNNSI.com, for example) is AJAX recording of selected text. It makes sense -- if you detect users selecting the terms over and over again, you can probably assume your visitors are searching that term on Google...
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One more note. I recommend keeping your old domain for at least a year. Make sure to give users and search engines time to update.