Detecting Google Universal Analytics
Just about everyone uses Google Analytics and why shouldn't they? The amount of useful data you can pull from Google Analytics, especially if you use custom dimensions, is amazing. Whether you're A/B testing, trying to increase engagement, or improve sales, Google Analytics is just about perfect.
I recently experimented with detecting external link clicks with the current version of Google Analytics called Universal Analytics. In doing so I realized that utilities like Ghostery blocked GA, which is fine, but they also shim the ga function that I was using to detect if the third party service was loaded. Damn. It turns out you need to do an additional check:
if(window.ga && ga.create) {
// Do you ga stuff
ga('send', 'pageview');
}
Checking for the Analytics's custom create method ensures that Google's utility is there and not simply shimmed by Ghostery or a likewise service!
![Chris Coyier’s Favorite CodePen Demos]()
David asked me if I'd be up for a guest post picking out some of my favorite Pens from CodePen. A daunting task! There are so many! I managed to pick a few though that have blown me away over the past few months. If you...
![Create Namespaced Classes with MooTools]()
MooTools has always gotten a bit of grief for not inherently using and standardizing namespaced-based JavaScript classes like the Dojo Toolkit does. Many developers create their classes as globals which is generally frowned up. I mostly disagree with that stance, but each to their own. In any event...
![How to Create a Twitter Card]()
One of my favorite social APIs was the Open Graph API adopted by Facebook. Adding just a few META tags to each page allowed links to my article to be styled and presented the way I wanted them to, giving me a bit of control...
![Unicode CSS Classes]()
CSS class name structure and consistency is really important; some developers camelcase classnames, others use dashes, and others use underscores. One thing I've learned when toying around by HTML and CSS class names is that you can actually use unicode symbols and icons as classnames.
> Just about everyone uses Google Analytics and why shouldn’t they?
Google Analytics is one of the key pieces of the Orwellian world which Google is building for us. Virtually every website puts this innocent looking piece of JavaScript on all their pages. It gathers people’s browsing habits and centralizes this information in Google’s data farms. That data end up being sold on the data market and refined by data brokers such as the Acxiom company or given away for free to intelligence agencies, as everyone is now aware of. I understand why you do it and I’m not blaming you, I used to do the same until I realized what I was contributing to by doing so. I hope you’ll agree that we should thrive to make the web a tool of freedom and not a weapon of control. It’s not that people at Google are bad either, it’s just that any company that grows so big fatally end up being dehumanized. Piwik works fine ;-)
Great, thanks for posting – this works well. After years of checking for
_gaqcomes to and end…